TAM_index01.jpg

It Is A Building: Process and the Pain of Progress

As post human theory moves beyond fantastical interpretations of our social, cultural and physical selves, graphic design is poised to offer new ways in which we understand the relationship of body and space. As our physical apparatus’ synthesize with our technological ones, it is possible for graphic design to do more than illustrate this fusion but to actually be a component of it. Graphic design and architecture can and will behave in similar ways that technology and body are now behaving together. How can graphic design become the structural materials of a physical space? Rather than cloaking or existing on the architecture as a prosthetic "attaches" to a human body, how can it constitute the architectural body?

IT IS A BUILDING, Process & The Pain of Progress experiments with the ideas that surfaced from the research manifesto, THEY ARE MACHINES: Research, Unpacked. Aptly employing post humanism as subject matter, "It is a building" suggests graphic design is an architectural body, perhaps a "post design" promise, mimicking the stages of integration that the human body and technologies are experiencing with one another. As important, ‘building’ dually implies a new method in the graphic design process and which the book begins to address in basic form. 

 

 

DSCF1430.jpg
DSCF1427.jpg
DSCF1435.jpg
DSCF1436.jpg
DSCF1446.jpg
DSCF1447.jpg
DSCF1451.jpg
DSCF1458.jpg
DSCF1459.jpg
DSCF1462.jpg
DSCF1464.jpg
DSCF1469.jpg
DSCF1475.jpg
DSCF1486.jpg
DSCF1487.jpg
DSCF1491.jpg
DSCF1493.jpg
DSCF1497.jpg
DSCF1502.jpg
DSCF1503.jpg